
Activities & experiences
Morocco Experiences
Camel treks and cooking classes, hammams and hot air balloons — choose the moments that will make your journey.
Choose your experiences
Eight ways to live Morocco
Every experience can be added to a private itinerary — mix and match to create the trip that suits you.









Signature experience
Sunrise Hot Air Balloon over Marrakech
Rise with the sun above the plains and Berber villages, with the snow-capped Atlas on the horizon — then land for a traditional breakfast and mint tea.
- At dawnEarly hotel pickup
- About 1 hourin the air, weather permitting
- Shared or privatebasket options

01 · Dunes, camps & starry nights
Desert Experiences
From the stony hills of Agafay to the golden dunes of Erg Chebbi, the desert is where Morocco slows down and the sky opens up.
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Camel rides
Gentle rides into the dunes or across the Agafay hills, timed for the golden hour.
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Desert camps
From authentic nomad-style tents to luxury camps with private bathrooms and terraces.
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Quad biking
Guided quad rides over desert tracks and dunes, with safety briefing and equipment.
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Buggy rides
Two-seater buggies for an exhilarating ride — ideal for couples and friends.
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Sunset & stargazing
Sunset on a dune crest, dinner by the fire and one of the clearest night skies you will ever see.

02 · Souks, palaces & city life
Marrakech & the Medinas
The Red City and Morocco's great medinas are best discovered through their people: artisans, guides and storytellers.
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Private medina tours
A licensed guide reveals the monuments, hidden courtyards and daily life of the old city.
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The souks
The artisans' quarters — dyers, metalworkers, leather and carpet makers.
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Jemaa el-Fna by night
Storytellers, musicians and food stalls on Marrakech's legendary square.
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Gardens & palaces
Jardin Majorelle, Bahia Palace, Le Jardin Secret and the Saadian Tombs.
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Day trips
The Atlas Mountains, the Ourika Valley, Essaouira or the Agafay Desert.

03 · Cooking classes, markets & tastings
Food & Cooking
Moroccan cuisine is one of the great food traditions of the world — and one of the best ways to understand the country.
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Cooking classes
Shop for ingredients, then cook salads, a tagine and bread with a local cook.
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Evening food tours
Tastings through the medina: msemen, grilled meats, tanjia and pastries.
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Market & spice visits
Discover spices, olives, dates and preserved lemons with an expert.
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Mint tea ritual
Learn the art of Moroccan tea — a true symbol of hospitality.
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Dinner in a riad or palace
Traditional dishes served in a candlelit courtyard.

04 · Hammams, spas & mountain calm
Wellness
Slow down between discoveries — Moroccan wellness traditions are as much about ritual as relaxation.
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Traditional hammam
The steam bath and black-soap scrub, in a local bathhouse for an authentic experience.
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Spa rituals
Hammam and massage rituals in a riad or hotel spa, including options for couples.
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Argan cooperatives
Meet the women's cooperatives producing argan oil by traditional methods.
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Mountain retreats
Quiet eco-lodges in the High Atlas, gentle walks and fresh mountain air.

05 · Heritage, artisans & Berber villages
Culture & Crafts
Twelve centuries of dynasties, Amazigh traditions and Andalusian heritage — living culture, not just monuments.
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Palaces & madrasas
Bahia Palace, Ben Youssef and Bou Inania — masterpieces of Moroccan craftsmanship.
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Museums
The YSL Museum, Dar el Bacha, the Museum of Moroccan Judaism and more.
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Artisan workshops
Meet zellige cutters, weavers and potters — and try your hand at their craft.
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Berber villages
Visit Amazigh communities in the Atlas and share tea with a local family.
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Kasbahs & ksour
Aït Ben Haddou, Taourirt and the Road of a Thousand Kasbahs.

06 · Hiking, surf, quads & 4x4
Adventure
Mountains, dunes and Atlantic waves — Morocco has an adventure for every level.
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Hot air balloon
Float over the plains at sunrise with the Atlas on the horizon.
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Hiking & trekking
Village-to-village walks in the High Atlas, or a guided Toubkal ascent for fit hikers.
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Surf
Lessons and coaching around Taghazout and Imsouane for beginners and experienced surfers.
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Quad & buggy
Half-day outings in the Agafay Desert, the Palmeraie or the Sahara.
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4x4 expeditions
Off-road routes through the desert, gorges and remote valleys with an expert driver.

07 · Riads, private guides & exclusive moments
Luxury & Private
Seamless, private and beautifully curated — Morocco at its most refined.
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Luxury riads & palaces
Hand-picked riads and palace hotels selected for their service and character.
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Private drivers
Your own chauffeur and comfortable vehicle throughout your journey.
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Private guides
Licensed specialists in history, art, food or photography.
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Luxury desert camps
Spacious tents with en-suite bathrooms, fine dining and privacy in the dunes.
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Private celebrations
Private dinners, proposals and anniversaries, subject to availability.
By travel style
Experiences for the way you travel
In pictures
Moments to look forward to







Tailor-made Morocco
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